BOOM, like LOOPO made by rbrt23, is a distortion audio effect with an attached feedback-circuitry that can do anything from not too bad sounding drive to total destruction. You can get rather interesting sounds and sound textures out of this one.
Be careful to keep the track level quite low when you get started as the default settings are pretty harsh. Use the 'Impact' parameter wisely and carefully. You were warned.
BOOM requires Ableton Live 9.1 and up and Max 6.1.9 and up.
This way for heaps more Max for Live devices & tips.